An Ad for State Farm Life Insurance Asks the Question

question 26

Multiple Choice

An ad for State Farm life insurance asks the question, "How do you plan on supporting your family after you pass away?" The ad shows a tombstone with a sign that offers the face of the stone as ad space. The ad is intended to appeal to which of the needs in the hierarchy of needs?

• A)safety needs
• B)social needs
• C)personal needs
• D)physiological needs

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Definitions:

Risk-Free Rate

The theoretical rate of return of an investment with zero risk, typically associated with government bonds.

Capital Allocation Line

A line on a graph that represents the risk-reward ratio of investments, showing the optimal portfolio mix between risk-free assets and risky assets.

Reward-to-Volatility Ratio

A measure of the return on an investment relative to its risk, often used to compare the performance of investment strategies.

Efficient Frontier

A graphical representation of the set of optimal portfolios that provides the best possible expected return for a given level of risk.