Using the Same Brand Name for Different Products Is an Application

question 155

Multiple Choice

Using the same brand name for different products is an application of which concept from behavioural learning theory?

• A)stimulus generalization
• B)selective retention
• C)selective comprehension
• D)stimulus discrimination

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Definitions:

Hertz

The unit of frequency in the International System of Units (SI), defined as one cycle per second.

Electromagnetic Radiation

A form of energy that is propagated through space or matter, consisting of both electric and magnetic wave components.

Absorption

The process by which substances are taken up internally by other materials or organisms, such as light by molecules or nutrients by cells.

Lower Frequency

Refers to electromagnetic waves or vibrations with a relatively long wavelength and low energy, typically associated with infrared or microwave regions.