Which of the Following Actions Best Illustrates a Product Development

question 204

Multiple Choice

Which of the following actions best illustrates a product development strategy for McDonald's?

• A)developing a line of McDonald's toys to be sold through Toys R Us stores
• B)adding a line of new deli sandwiches to the menu of existing McDonald's stores
• C)running a promotion based on the Monopoly game, whereby customers have a chance to win prizes with each purchase
• D)opening the first McDonald's in China

Recognize characteristics and effects of employee engagement in organizational settings.

Identify negative work behaviors and their implications on the workplace environment.

Understand the principles and applications of 360-degree feedback in improving organizational performance.

Recognize different leadership styles and their impact on organizational culture and employee productivity.

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Definitions:

Selling Price

The amount of money for which a product or service is offered for sale to customers.

Contribution Margin Ratio

The percentage of revenue remaining after variable costs have been subtracted, indicating how much revenue is available to cover fixed costs and generate profit.

Contribution Margin

The amount remaining from sales revenue after variable expenses are deducted, indicating how much contributes towards covering fixed costs and generating profit.

Variable Costs

Costs that change in proportion to the level of activity or volume of production in a business.