Examlex
The application of modern measurement technologies to understand, quantify, and optimize marketing spending is known as:
Management Accounting Systems
Systems used by businesses to provide managerial staff with financial data and analysis for decision-making.
Organisation's Strategy
The comprehensive plan and actions set by a business to achieve long-term goals and competitive advantage.
Business Environment
The combination of internal and external factors that influence a company's operating situation, including economic, legal, political, and technological aspects.
Outsourcing
The practice of hiring third parties to perform services or produce goods that traditionally were performed in-house by the company's own employees and staff.
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