The Fox Entertainment Group Counts Among Its Assets a Thriving

question 141

Multiple Choice

The Fox Entertainment Group counts among its assets a thriving TV production unit, a Hollywood movie studio, 33 TV stations, a half-dozen national cable networks, and 21 regional sports networks. Since most of the shows produced at its TV production unit and many of the movies made at its studio are made just for televising on its cable networks, Fox Entertainment Group is an example of a(n) :

• A)contractual vertical marketing system.
• B)corporate vertical marketing system.
• C)integrated marketing system.
• D)corporate horizontal marketing system.

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Definitions:

Decomposer

Heterotroph that feeds on organic remains by breaking them down into smaller, absorbable subunits.

Mushrooms

Fungi that produce a distinctive fruiting body, often edible and used in cooking, but some species are poisonous or have medicinal properties.

Producer

Autotroph. Organism that makes its own food using energy and nonbiological raw materials from the environment.

Detritivore

Animal that feeds on small bits of organic material.