The Risk and Uncertainty of the Commercialization Stage of New-Product

question 183

Multiple Choice

The risk and uncertainty of the commercialization stage of new-product development is reflected in each of the following EXCEPT:

• A)buyers who can't understand the benefits of the new product.
• B)market testing ensures that commercialization will be successful.
• C)high-quality prototypes that can't be replicated on mass-production lines.
• D)costs that go far beyond original budgets.

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Definitions:

Producer Price Index

An economic indicator that measures the average changes in prices received by domestic producers for their output, which is a signal of future consumer price movements.

Basket of Goods

A selected set of products and services used to track inflation and the cost of living through tools like the Consumer Price Index.

Consumer Price Index

An index measuring the variation in prices paid by typical consumers for retail goods and other items, indicating the cost of living.

Bureau of Labor Statistics

A U.S. government agency responsible for collecting and disseminating a wide array of economic data, including employment, inflation, and productivity statistics.