Because Customers Participate Directly in the Service Process, the Success

question 15

Multiple Choice

Because customers participate directly in the service process, the success of technological innovation is dependent upon ________.

• A) the user-friendliness of the innovation
• B) the ability of customers to pay for the service
• C) customer acceptance
• D) market research

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Definitions:

Vagrancy

A condition of homelessness and joblessness, often criminalized, where individuals wander from place to place without a permanent home or lawful employment.

Self-denial

The act of sacrificing one's own desires or needs, often for ethical or religious reasons.

Puritan

A member of a group of English Protestants in the 16th and 17th centuries who sought to purify the Church of England from its "Catholic" practices, maintaining that the Church of England had not been fully reformed and needed to become more Protestant.

Independence

The condition or quality of being free from control or influence of another or others, often referring to the sovereignty of a country.