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Mega Computers, a Computer Manufacturer, Has Decided to Promote Its

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Mega Computers, a computer manufacturer, has decided to promote its new line of computers by offering its wholesalers and retailers an additional 5 percent off list prices. This strategy is called a ________ strategy.
product
pull
push
place
position


Definitions:

Organizational Strategy

A plan of action designed to achieve a long-term or overall aim within an organization, reflecting its mission, vision, and overarching goals.

Human Capital

Represents the economic value that an employee's skill set and knowledge brings to an organization.

High Demand

A situation where the need or desire for a product, service, or skill exceeds the supply or availability at the current price, often leading to increased prices or shortages.

Projection

An estimation or forecast of future outcomes based on current or past data.

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