TABLE 11-10
an Agronomist Wants to Compare the Crop

question 62

True/False

TABLE 11-10
An agronomist wants to compare the crop yield of 3 varieties of chickpea seeds. She plants all 3 varieties of the seeds on each of 5 different patches of fields. She then measures the crop yield in bushels per acre. Treating this as a randomized block design, the results are presented in the table that follows.
$$\begin{array} { l c c l } \text { Fields } & \text { Smith } & \text { Walsh } & \text { Trevor } \\1 & 11.1 & 19.0 & 14.6 \\2 & 13.5 & 18.0 & 15.7 \\3 & 15.3 & 19.8 & 16.8 \\4 & 14.6 & 19.6 & 16.7 \\5 & 9.8 & 16.6 & 15.2\end{array}$$
-Referring to Table 11-10, the randomized block F test is valid only if the population of crop yields is normally distributed for the 3 varieties.

Recognize the stages of the consumer purchase decision process and the effective promotional strategies at each stage.

Identify various promotional channel strategies and how they influence consumer behavior.

Understand the role of advertising and personal selling in reducing postpurchase anxiety.

Recognize how social media and direct marketing empower consumers during the purchase stage.

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