$$\text { TABLE 10-9 }$$ A Few Years Ago, Pepsi Invited Consumers to Take the Invited

question 15

Multiple Choice

$$\text { TABLE 10-9 }$$ A few years ago, Pepsi invited consumers to take the "Pepsi Challenge." Consumers were asked to decide which of two sodas, Coke or Pepsi, they preferred in a blind taste test. Pepsi was interested in determining what factors played a role in people's taste preferences. One of the factors studied was the gender of the consumer. Below are the results of analyses comparing the taste preferences of men and women with the proportions depicting preference for Pepsi.
Males: $n = 109 , p _ { M } = 0.422018 \quad$ Females: $n = 52 , p _ { F } = 0.25$
$p M - p F = 0.172018 \quad \quad \quad \quad \quad Z = 211825$
-Referring to Table 10-9, suppose Pepsi wanted to test to determine if the males preferred Pepsi more than the females. Using the test statistic given, compute the appropriate p-value for the test.

• A) 0.2119
• B) 0.0171
• C) 0.4681
• D) 0.0340

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Definitions:

Summary-Of-Benefits Close

A sales technique where the salesperson summarizes the product's benefits and features as a final effort to secure the sale.

Complex Process

A multifaceted or intricate procedure involving multiple steps, variables, or components that require careful management or understanding.

SELL Sequence

A sales technique that includes steps to Show, Explain, Lead through benefits, and Let the customer talk.

Garden Tub

A large, deep bathtub often oval in shape, designed for luxurious soaking and relaxation.