When a Large Multinational Company Adapts Its Consumer Website to Different

question 32

Multiple Choice

When a large multinational company adapts its consumer website to different cultures around the world, it may create all of the following except:

• A) direct and overt sentences, for low-context countries.
• B) emphasis on family and relationships, for collectivist countries.
• C) features promoting the products themselves, for individualist countries.
• D) pictures of people interacting, for high power-distance countries.
• E) explicit navigational cues, for low-context countries.

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Definitions:

Invested

The act of allocating resources, often money, into something to earn a financial return or achieve another economic benefit.

Annually

Refers to an occurrence or calculation done once every year.

Stamp Collection

A hobby involving the collection and study of postage stamps, often regarded as a form of historical and artistic interest.

Valued

Considered to hold importance, worth, or usefulness in a particular context.