The Weekly Demand for an Item in a Retail Store

question 15

Multiple Choice

The weekly demand for an item in a retail store follows a uniform distribution over the range 70 to 83. What would be the weekly demand if its corresponding computer-generated value is 0.5?

• A)90.1
• B)83
• C)76.5
• D)50.85

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Definitions:

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products.

Distribution Activities

The processes involved in making a product or service available for use or consumption by a consumer or business user.

Product

An item or service created through a process and offered to a market to satisfy a want or need.

Joint Venture

A joint venture is a strategic alliance where two or more parties, usually businesses, form a partnership to share markets, intellectual property, assets, knowledge, and profits.