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SCENARIO 17-3
The tree diagram below shows the results of the classification tree model that has been constructed to predict the probability of a cable company's customers who will switch ("Yes" or "No")into its bundled program offering based on the price ($30,$40,$50,$60)and whether the customer spends more than 5 hours a day watching TV ("Yes" or "No")using the data set of 100 customers collected from a survey.
-Referring to Scenario 17-3,the highest probability of switching is predicted to occur among customers who watch more than 5 hours of TV a day and are offered the bundled price of higher than $40.
Financial Commitments
Obligations to pay money in the future, which can include debts, loans, or other financial responsibilities one has agreed to.
Direct Investment
An investment in the form of a controlling ownership in a business in one country by an entity based in another country, typically by buying the company or establishing new operations.
Global Market
The international exchange of goods, services, and capital, encompassing the full extent of activities and operations across countries.
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