SCENARIO 18-12 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 220

Multiple Choice

SCENARIO 18-12
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service. A random sample of 30 home owners located in a suburban area near a large city was selected; 15 did not have a lawn service (code 0) and 15 had a lawn service (code 1) . Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars) , lawn size (Lawn Size, in thousands of square feet) , attitude toward outdoor recreational activities (Attitude 0 = unfavorable, 1 = favorable) , number of teenagers in the household (Teenager) , and age of the head of the household (Age) . The Minitab output is given below:

-Referring to Scenario 18-10 Model 1,which of the following is a correct statement?

• A)On average,a worker who is a year older is estimated to stay jobless longer by approximately 32.66 weeks while holding constant the effects of all the remaining independent variables.
• B)On average,a worker who is a year older is estimated to stay jobless longer by approximately 1.29 weeks while holding constant the effects of all the remaining independent variables.
• C)On average,a worker who is a year older is estimated to stay jobless shorter by approximately 1.35 weeks while holding constant the effects of all the remaining independent variables.
• D)On average,a worker who is a year older is estimated to stay jobless longer by approximately 0.62 weeks while holding constant the effects of all the remaining independent variables.

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Definitions:

Act Deontology

Ethical theory suggesting actions are morally right or wrong based on adherence to specific rules, rather than consequences.

Moral Principles

Fundamental beliefs regarding right and wrong that guide behavior and decision-making processes.

Utilitarianism

An ethical theory suggesting that the best action is the one that maximizes utility, usually defined as that which produces the greatest well-being of the greatest number of people.