Because Customers Eventually Lose Interest, Businesses Achieve the Best Results

question 113

True/False

Because customers eventually lose interest, businesses achieve the best results when they use sales promotion activities on a limited and irregular basis.

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Definitions:

Income

Money received on a regular basis from work, investments, business, etc., used to fund living expenses and savings.

Utility Function

A mathematical representation of how consumers rank different bundles of goods based on the level of satisfaction (utility) they provide.

Consumption

The use of goods and services by households or individuals, often considered in terms of the amount consumed.

Interest Rate

The interest rate is the cost of borrowing money expressed as a percentage of the total amount loaned, typically noted on an annual basis.