Examlex
One function of effective packaging is to attract the attention of consumers.
Cost-Per-Dollar-Raised Ratio
A metric used in fundraising and nonprofit management that measures the cost of raising one dollar of donations.
Fund-Raising Effort
Initiatives or activities aimed at collecting funds for supporting a cause, project, or organization, often involving appeals to potential donors.
Attribution Theory
A theory that focuses on how individuals interpret events and how this relates to their thinking and behavior.
Situational Factors
External influences that can affect an individual's behavior and decisions in a given context.
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