How Many Additional Dummy Variables Are Required If a Categorical

question 54

Multiple Choice

How many additional dummy variables are required if a categorical variable has 4 levels?

• A) 2
• B) 3
• C) 1
• D) 4

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Definitions:

Associative Relation

A connection or link between two concepts or entities where one is reminded of the other.

Levels Of Involvement

The different degrees of interest and concern that consumers show towards a product or a buying decision, ranging from high to low.

Strength Of Commitment

The degree of dedication or loyalty an individual has towards a cause, activity, or relationship.

Attitude Object

Any entity, whether a person, product, social group, or concept, towards which an individual holds a specific attitude.