Examlex
In most cases, a company sets the price instead of it being set by the competitive market.
Loss of Sale
A situation where a potential transaction does not occur, resulting in no revenue from that potential customer.
Competitor
A business or individual that competes in the same industry or field as another, offering similar products or services.
Potential Sales
The possible future sales achievable in a given market segment or with a certain customer base, often used in forecasting.
Time Invested
The amount of time one dedicates to a particular activity, project, or goal, often with the expectation of future benefits.
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