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Gecko Company Is Evaluating the Use of a Supplier Versus

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Gecko Company is evaluating the use of a supplier versus making the wheels for its skateboards internally.The currently manufactured wheels have a variable unit cost of $2.Fixed costs are $16,000 per month, however, 25% can be eliminated if wheels are no longer produced.A supplier has offered to produce this part for $3 per wheel and can produce the 3,200 wheels for the 800 skateboards needed monthly.Should Gecko outsource wheels or make them internally?


Definitions:

Mental Steps

The cognitive processes individuals go through to reach a decision or solve a problem.

Buying Decision

The process by which a consumer decides whether to purchase a product or service, influenced by factors like needs, desires, and budget.

Startup

A newly established business, often in the tech sector, focusing on a unique product or service aiming for rapid growth.

Salesperson

An individual who sells goods or services to customers, aiming to meet their needs and drive company revenue.

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