Developing a Behavior That Comes Under the Control of Natural

question 147

Multiple Choice

Developing a behavior that comes under the control of natural contingencies of reinforcement so that the behavior will persist after the training contingencies are withdrawn is called:

• A)recruiting reinforcement
• B)behavioral persistence
• C)behavioral trapping
• D)behavior control

Understand the new marketing landscape, including the rise of metamarkets and the challenges of electronic commerce.

Appreciate the importance of ethics and social responsibility in marketing.

Understand the fundamental conditions and concepts of exchange in marketing.

Identify the shift in power dynamics within the supply chain due to information availability.