Think of a Time When a Major Change Initiative at an Organization

question 121

Essay

Think of a time when a major change initiative at an organization you were or are affiliated with succeeded or failed. Identify possible reasons for the success or failure, and tie them to the three phases of the force-field model-unfreezing, changing, and refreezing.

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Definitions:

Profitability

The ability of a business to earn a profit, which is a financial gain that results when the amount of revenue gained from business activities exceeds the expenses, costs, and taxes involved in sustaining the activity.

Asset Management

The practice of strategically managing company or individual assets to increase value and achieve financial objectives.

Return on Assets

A financial ratio that indicates how profitable a company is relative to its total assets, demonstrating the efficiency of management in using assets to generate profit.

Net Income

The total earnings of a company after all expenses and taxes have been deducted from its total revenue, indicating the company's profitability over a specific period.