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Having clients perform a series of increasingly more fear-evoking behaviors to assess their fear involves
Introductory Stage
The initial phase in the product life cycle, characterized by product launch, limited distribution, and marketing efforts to build awareness.
Moisturizing Shampoo
A hair care product specifically formulated to add moisture and prevent dryness.
Product Line
A group of related products marketed by a company under a single brand name.
Product Mix
The total range of products that a company offers for sale, including different product lines, variations, and items to meet various customer needs.
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