The Modern and Formal Definition of Public Relations Explained in the Textbook)

question 5

Multiple Choice

The modern and formal definition of public relations explained in the textbook) has three major components. Which of the following is NOT one of those components?

• A) it is a management function
• B) it involves multiple publics or audiences
• C) it allows practitioners to violate ethical standards when necessary to serve a greater societal need
• D) it involves two-way communication

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Definitions:

Verbal Intelligence

The capacity to analyze information and solve problems using language-based reasoning.

WAIS Test

The Wechsler Adult Intelligence Scale, a widely used test designed to measure a person’s cognitive ability.

Reliability

The consistency of a measure or test across time, different observers, or parts of the test itself.

Settling Point

A theory suggesting that body weight is controlled by a complex set of genetic, metabolic, and environmental factors that determine an individual’s equilibrium weight.