A New Type of Consumer Has Emerged as the Driving

question 7

Multiple Choice

A new type of consumer has emerged as the driving force for more sustainable and environmentally and socially responsible tourism development. This type of consumer is characterized as the following except:

• A) respectful of cultures.
• B) conservation- minded.
• C) more educated.
• D) extravagant.

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Definitions:

Joint Venture

A business arrangement in which two or more parties agree to pool their resources for the purpose of accomplishing a specific task or project.

Licensing

An agreement whereby a licensee obtains the rights to use the licensed property of a licensor under specified conditions, often seen in software, franchise businesses, and intellectual property.

Local Market

A market within a specific geographical area where goods and services are exchanged within the local community.

Globalization

The process of interaction and integration among people, companies, and governments worldwide, largely driven by international trade and investment and aided by information technology.