SCENARIO 12-6 According to an Article in Marketing News,fewer Checks Are Being

question 136

True/False

SCENARIO 12-6
According to an article in Marketing News,fewer checks are being written at the grocery store checkout than in the past.To determine whether there is a difference in the proportion of shoppers who pay by check among three consecutive years at a 0.05 level of significance,the results of a survey of 500 shoppers in three consecutive years are obtained and presented below.

-Referring to Scenario 12-6,there is insufficient evidence to conclude that the proportions between year 1 and year 3 are different at a 0.05 level of significance.

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Definitions:

Reinforcement

In behavioral psychology, a consequence applied that strengthens an organism's future behavior whenever that behavior is preceded by a specific antecedent stimulus.

Personality Traits

Enduring characteristics or behaviors that distinguish one individual from another, often described as patterns of thought, feeling, and behavior.

Superego

Part of the human psyche, according to Freudian theory, that represents internalized ideals and provides standards for judgment (the conscience) and for future aspirations.

Collective Unconscious

A concept proposed by Carl Jung that refers to the part of the unconscious mind which is derived from ancestral memory and experience and is common to all humankind.