A Buyer Seeks Information Beyond Her Personal Knowledge Base to Help

question 50

Multiple Choice

A buyer seeks information beyond her personal knowledge base to help make a buying decision.This is an example of:

• A)external locus of control.
• B)ritual consumption.
• C)external search for information.
• D)internal locus of control.
• E)internal search for information.

---

Definitions:

Ethnic And Religious Diversity

The presence and acceptance within a society of a variety of cultural, ethnic, and religious groups.

Glorious Revolution

A pivotal event in British history (1688) marking the overthrow of King James II and the establishment of William III and Mary II as co-rulers, leading to the constitutional monarchy.

British Aristocrats

Members of the highest social class in the United Kingdom, traditionally holding hereditary titles and often possessing considerable wealth and influence.