Which of the Following Holds True for the Term Postpurchase

question 83

Multiple Choice

Which of the following holds true for the term postpurchase dissonance?

• A)It refers to the internal conflict that arises from an inconsistency between two beliefs, or between beliefs and behaviour.
• B)It refers to a buying decision made by customers on the spot when they see the merchandise.
• C)It refers to a purchase decision process in which consumers engage with little conscious effort.
• D)It refers to a purchase decision process during which consumers devote, at most, a moderate amount of effort and time.
• E)It refers to a purchase decision process during which consumers devote considerable time
• And effort to analyzing alternatives.

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Definitions:

Credibility

The quality of being trusted and believed in.

Benefits Estimation

The process of determining the potential advantages or outcomes of a project or decision.

Cost-Effectiveness Evaluation

The process of analyzing various alternatives in order to identify the one that provides the best outcomes relative to costs.

Cost-Benefit Evaluation

An analysis process that compares the estimated costs and benefits of a project or decision to determine its feasibility or value.