Which of the Following Best Describes a Maker Under the VALS

question 91

Multiple Choice

Which of the following best describes a maker under the VALS classification?

• A)Jeremy scouts the local papers for good deals and is loyal to his favourite brands.
• B)Jane is the successful, sophisticated vice-president of a corporate company.
• C)Sean is a sports enthusiast, loves trendy designer clothes, and spends generously on entertainment.
• D)Paul prides himself on his lack of attachment to material possessions and prefers value over luxury.
• E)Dana is deeply religious, is committed to her family, and buys only familiar products and
• Established brands.