La Senza Targets Several Market Segments with a Different Offering

question 119

Essay

La Senza targets several market segments with a different offering for each.Explain what segmentation strategy La Senza is using.

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Definitions:

Recover

The process of gaining back or securing compensation or restitution for a loss, harm, or debt.

Lost Property

Items that are misplaced or forgotten by the owner without intention to abandon ownership.

Mislaid

Refers to property that is intentionally placed somewhere but then forgotten, implying it can be recovered by the owner.

Abandoned

A state where a property or a project has been left forth by its owner or tenant without any intention to return and claim or resume its use.