Which of the Following Holds True for Benefit Segmentation

question 32

Multiple Choice

Which of the following holds true for benefit segmentation?

• A)It refers to the segmentation of consumers based on the worth they get from products or services.
• B)It refers to the segmentation of consumers on the basis of where they live.
• C)It refers to the segmentation of consumers on the basis of how consumers describe themselves.
• D)It refers to the strategy of investing in retention and initiatives to retain the firm's most profitable customers.
• E)It refers to the segmentation of consumers on the basis of easily measured, objective
• Characteristics such as age, gender, income, and education.

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Definitions:

Resistance Stage

The second stage of the General Adaptation Syndrome, where the body adapts to and resists stress through continued hormone and energy production.

Alarm Stage

The initial reaction of the body to stress, activating the fight or flight response as part of the general adaptation syndrome.

Exhaustion Stage

The exhaustion stage is the final phase of the stress response, where the body's ability to resist stressors diminishes significantly after prolonged exposure, leading to depletion of energy and possible health deterioration.

Stress

A physical, mental, or emotional factor causing bodily or mental tension, stemming from any event or thought that makes one feel frustrated, angry, or nervous.