Self-Values Help Determine the Benefits the Target Market May Be

question 4

True/False

Self-values help determine the benefits the target market may be looking for from a product.

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Definitions:

Learning Late

The process of acquiring new skills or knowledge at an age considered older than the typical developmental timeframe.

Video Games

Video games are electronic games that involve interaction with a user interface or input device – such as a joystick, controller, keyboard, or motion sensing device – to generate visual feedback for a player.

Demographic Shift

A change in the statistical characteristics of a population over time, such as age, race, or gender distribution.

Young-Old

Healthy, vigorous, financially secure older adults (generally, those aged 65 to 75) who are well integrated into the lives of their families and communities.