Which of the Following Distribution Strategies Grants Rights to Sell

question 84

Multiple Choice

Which of the following distribution strategies grants rights to sell to one or very few retail customers so that no other store can sell a particular brand?

• A)intensive
• B)selective
• C)exclusive
• D)extensive
• E)geographical

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Definitions:

Obligees

Parties to a contract or legal agreement who are entitled to receive a performance or benefit from the obligors.

Delegatee

An individual or entity to whom power, authority, or responsibility is formally transferred or delegated.

Delegator

A party that assigns tasks, responsibilities, or authority to another party, typically in a contractual or employment relationship.

Assignor

The party in a contract who transfers their rights or interests in a property or agreement to another party, known as the assignee.