Which of the Following Aim to Satisfy Consumers' Desires Rather

question 81

Multiple Choice

Which of the following aim to satisfy consumers' desires rather than their utilitarian needs?

• A)esteem appeals
• B)emotional appeals
• C)physiological appeals
• D)rational appeals
• E)social appeals

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Definitions:

Women's Health Club

A fitness or social club specifically catering to the health and wellness needs of women.

BFOQ

Acronym for "Bona Fide Occupational Qualification," referring to a qualification that allows employers to consider characteristics typically protected by discrimination laws when they are reasonably necessary to the normal operation of a particular business.

Political Belief

An individual's convictions or attitudes regarding political systems, policies, and leaders, which can influence their actions and decisions.

Federal and Provincial Legislation

Laws and regulations enacted by federal and provincial governments, respectively, that govern various aspects of life and business within their jurisdictions.