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Why Is Face-To-Face Communication More Flexible in Comparison with Digital

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Essay

Why is face-to-face communication more flexible in comparison with digital, web-based, or telephone communications when marketing a new or existing product?


Definitions:

Prejudice

A preconceived opinion or bias against an individual or group based on characteristics such as race, gender, or religion.

Friendly Competition

A competition where the participants are motivated by enjoyment and improvement rather than winning, often emphasizing goodwill and sportsmanship.

Common Goal

A shared objective or aim among a group of individuals or within an organization.

Implicit Association Test (IAT)

A psychological test designed to reveal underlying prejudices and stereotypes by measuring the speed of associations between concepts.

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