Explain the Concept Testing Phase of the New-Product Development Process

question 167

Essay

Explain the concept testing phase of the new-product development process, and state its importance.

---

Definitions:

Occupational Choice

The process of selecting a profession or career path based on an individual's interests, values, and the perceived rewards of the occupation.

Investigative Occupation

Careers that focus on research, analysis, and problem-solving, often requiring a high level of education and specialized knowledge.

Economist

a professional focused on the study of economics, which involves analyzing the production, distribution, and consumption of goods and services.

Architect

A professional who plans, designs, and oversees the construction of buildings, ensuring that they are aesthetically appealing and structurally sound.