Scenario 11.1 Use the Scenario to Answer the Questions

question 3

Multiple Choice

Scenario 11.1
Use the scenario to answer the questions.
Cheetos Fat-free Crunchies is a product developed through continuous innovation. Cheetos engineered a technique for making low-fat snacks that taste delicious and also remain fresh for a longer duration. It introduced Fat-free Crunchies in limited markets in 2012 and began nationwide distribution in 2013.
About 18 months later, a series of ads by Cheetos' competitors was aired to counterclaim that Cheetos Crunchies actually contained 1.5 grams of fat along with some percentage of preservatives and additives. Research showed that Cheetos Crunchies was not well-received by certain groups of customers. To retain its consumer base, Cheetos reduced the remaining fat of Chrunchies to 0 grams, took out the preservatives, and improved the taste.
-Refer to Scenario 11.1. Suppose that Cheetos stops its production of Fat-free Crunchies and sells all of its remaining inventory to a warehouse club. This would be an example of a(n) :

• A) strategy for the maturity phase.
• B) phase-out product deletion strategy.
• C) immediate drop decision.
• D) pull-out product deletion policy.
• E) return to test marketing.

Recognize examples of common resources and understand why they are considered as such.

Recognize examples of private goods and understand why they are considered as such.

Recognize examples of public goods and understand why they are considered as such.

Recognize examples of artificially scarce goods and understand why they are considered as such.

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Definitions:

Exercise Price

The exercise price is the price at which the holder of an option can buy (in the case of a call option) or sell (in the case of a put option) the underlying asset.

Standard Deviation

A statistical measure of the dispersion or variability of a set of data points, representing the average difference from the mean; widely used in finance as a measure of investment risk.

Arbitrage Opportunity

The chance to buy an asset at a low price in one market and simultaneously sell it at a higher price in another, securing a risk-free profit.

Long-short Equity Fund

A type of investment fund that takes both long and short positions in stocks, aiming to profit from increases in the prices of some stocks and decreases in the prices of others.