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Scenario 11.4
Use the scenario to answer the questions.
Kaycee is looking for a new company to prepare her tax returns this year. She explores the yellow pages of her phone book, and browses the Internet to find information about tax preparers in the area. She finds the names and contact details of several accountants, as well as popular tax preparation companies such as H&R Block and Jackson Hewitt. Since Kaycee is currently short of money, she decides to approach an accountant rather than the two popular companies. She finds the contact details of three accountants on the Internet, and visits their respective offices. The first office is located in an impoverished part of the town, but has an attractive interior and also a friendly receptionist. The second office is situated in an affluent locality, but does not have any employee other than the accountant himself. Moreover, the interiors of the office are shabby. The third office that Kaycee visits, is overall in a better condition with pleasant interiors and well-groomed staff. The accountant seems well-disposed, so Kaycee selects him for preparing her tax returns.
-Refer to Scenario 11.4. The accountant whom Kaycee selects to prepare her taxes will most likely require her to schedule an appointment due to the characteristic of the service. If Kaycee schedules an appointment during the month of February, the accountant will most likely use when charging for the service.
Inside Order Takers
Inside order takers are sales personnel who receive and process orders from customers, primarily within the company premises, without actively engaging in outside sales activities.
Salesclerks
Employees in retail environments who assist customers with finding products, answering questions, and processing payments.
Sales Orientation
A business approach that prioritizes selling products and services over understanding or meeting the actual needs and desires of the customers.
Salesperson
A salesperson is an individual who sells goods or services to customers, often working on behalf of a company to facilitate transactions and promote sales.
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