The Samsung Group Sells Several Different Product Lines Around the World

question 146

Multiple Choice

The Samsung Group sells several different product lines around the world through home appliance and electronics stores. Samsung appliances and electronics have been historically made in Korea, where the company is headquartered. Recently, Samsung has been investigating the possibility of buying land and building a production plant in Tennessee, in the United States. Which of the following is true about this scenario?

• A) Samsung is now operating as an exporter; however, if the plant is built in Tennessee, it will be operating as a strategic alliance.
• B) Samsung is now operating as a limited exporter; however, if the plant is built in Tennessee, it will be operating as a national marketer.
• C) Samsung is now operating as a limited exporter; however, if the plant is built in Tennessee, it will be operating as an international proprietor.
• D) Samsung is now operating as an exporter; however, if the plant is built in Tennessee, it will be operating as a multinational enterprise.
• E) Samsung is now operating as an exporter; however, if the plant is built in Tennessee, it will be operating as a global franchise.

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Definitions:

Purchased Goods

Items or commodities that have been bought by individuals or organizations, ranging from consumables to durable goods.

Cognitive Processes

The mental activities involved in acquiring, processing, and storing knowledge, including perception, memory, and thinking.

Consumer Behavior

The study of how individuals or groups select, buy, use, and dispose goods, services, ideas, or experiences to satisfy their needs and wants.

Dynamic

Characterized by constant change, activity, or progress.