Which of the Following Is True with Respect to Buyers

question 106

Multiple Choice

Which of the following is true with respect to buyers in business markets?

• A) Business buyers give little value to services.
• B) Business customers tend to be less informed about the products they purchase than consumer buyers.
• C) Business customers demand detailed information about a product's quality, features, or technical specifications.
• D) Business customers are no different than buyers in consumer markets.
• E) Business customers tend to buy products from their friends and contacts with business suppliers.