Extended Decision Making Is the Type of Consumer Decision Making

question 154

Multiple Choice

Extended decision making is the type of consumer decision making process that:

• A) involves no conscious planning but rather a powerful and persistent urge to buy something.
• B) comes into play when a purchase involves unfamiliar, expensive, or infrequently bought products.
• C) requires a moderate amount of time for information gathering and search from internal and external resources.
• D) is the creation and maintenance of a collection of products that satisfy a person's needs and wants.
• E) requires very little search-and-decision effort and is practiced when buying low-cost and frequently purchased products.

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Definitions:

Encoder Problems

Issues related to the malfunctioning or inefficiency of encoders, devices that convert information from one format to another, especially in digital communications.

Poor Choice

A decision made that is considered unwise or detrimental in hindsight or by external assessment.

Noise

Unwanted or irrelevant information or sound that interferes with the communication or detection of a signal.

Decoding

The process of interpreting or giving meaning to a message, often involving understanding symbols, language, or gestures.