The Two Basic Types of Sampling Which Marketing Researchers Use

question 75

Multiple Choice

The two basic types of sampling which marketing researchers use are .

• A) random and nonrandom
• B) probability and nonprobability
• C) stratified and quota
• D) even and odd
• E) planned and spontaneous

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Definitions:

Basilar Membrane

A membrane in the cochlea of the inner ear that supports the Organ of Corti, crucial for converting sound vibrations into neural signals.

Scala Vestibule

A fluid-filled chamber in the cochlea of the inner ear that transfers sound vibrations to the cochlear duct.

Effective Buffer

A strategy or statement designed to soften the impact of bad news or negative information, making it easier for the receiver to accept.

Neutral

Being unbiased, impartial, or not siding with any particular view or party.