The Coca Cola Company Has Recognized the Significant Increase in Population

question 213

Multiple Choice

The Coca Cola Company has recognized the significant increase in population diversity within the U.S. soft-drink market. Which one of the following best illustrates the company's integration of this knowledge into its marketing strategy?

• A) Ads featuring nostalgic Americana
• B) Bonus coupons in Cola twelve-packs
• C) Ads featuring Hispanic actors and Tejano music
• D) Ads in The New Yorker and Reader's Digest
• E) Ads aimed at children

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Definitions:

Parasympathetic

Part of the autonomic nervous system responsible for conserving energy and slowing down the heart rate, involved in rest and digestion activities.

Central

Pertaining to the most important or core aspects of something, often in a system or theory.

Parasympathetic

Pertains to the part of the autonomic nervous system responsible for conserving energy and slowing down the heart rate.

Sympathetic

Pertaining to the part of the autonomic nervous system that increases alertness, muscle tension, and energy expenditure in response to stress.