According to the Consumer Bill of Rights, the Right to Be

question 151

Multiple Choice

According to the consumer bill of rights, the right to be informed means that:

• A) consumers' interests will receive full and sympathetic consideration in the formulation of government policy.
• B) consumers should have access to a variety of goods and services at competitive prices.
• C) consumers should have access to and the opportunity to review all relevant information about a product before buying it.
• D) marketers have an obligation not to knowingly market a product that could harm consumers.
• E) consumers should be informed when the quality of a product has changed.

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Definitions:

Interest

The cost of borrowing money, typically expressed as a percentage rate, or the attention and curiosity someone shows towards a topic.

Adoption

The process of starting to use something new or integrating a new idea, habit, or innovation into use or practice.

Hierarchy of Effects

A model in marketing that outlines the sequential stages a consumer goes through in the process of purchasing a product, from awareness to action.

Integrity of the Manufacturer

Refers to the honesty, fairness, and adherence to moral and ethical principles demonstrated by a manufacturing company.