Examlex
Which of the following is not a part of IDEO's product design steps?
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products, traditionally identified as product, price, place, and promotion.
"Place"
One of the four Ps in the marketing mix, referring to the location where a product or service is marketed or made available to consumers.
Existing Products
Existing products are items that are already available in the market and not newly launched.
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