A__________is One That Does Not Quickly Wear Out and Typically

question 46

Multiple Choice

A__________is one that does not quickly wear out and typically lasts at least three years.

• A) durable good
• B) soft good
• C) consumer packaged good
• D) fast-moving consumer good

---

Definitions:

TQM

Total Quality Management, a management approach focused on continuous improvement of processes in organizations, emphasizing quality and customer satisfaction.

Long-Term Gains

Benefits or profits that accrue over an extended period of time, often as the result of investments or strategic planning.

Total Quality Management

A management approach centered on continuous improvement, focusing on quality in all organizational processes to meet or exceed customer expectations.

TQM Programs

Total Quality Management programs are comprehensive systems in organizations aimed at improving performance and achieving long-term success through customer satisfaction.