Examlex
Part of the solution to grasp the readers' attention in business writing lies in your ability to help the reader select the key point or bit of information that will lead to "_____" instead of "no,thanks."
Service
The act of providing assistance, work, or information to fulfill the needs or requirements of others.
Concept
An abstract idea or a general notion that exists in the mind as a result of mental understanding, awareness, or activity.
New-To-The-Market Products
Inventions that have never before been seen and create a new market.
Repositioned Products
Products that have been marketed or modified to appeal to new demographics or market segments.
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