Examlex
Which strategy for emotional responding would apply to almost every situation?
Convenience
The state of being able to proceed with something with little effort or difficulty, often related to products, services, or processes that save time and reduce effort for consumers.
Product Mix
The complete range of products that a company offers for sale to its customers.
Product Line
A group of related products under a single brand sold by the same company, catering to a particular segment of the market.
Distribution Strategy
Deals with the marketing activities and institutions involved in getting the right good or service to the company’s customers.
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