According to Your Textbook, When Using Emotional Appeal in a Persuasive

question 263

Multiple Choice

According to your textbook, when using emotional appeal in a persuasive speech, you should

• A) use as many emotionally charged words as you can.
• B) let emotional appeal grow naturally out of the speech content.
• C) limit emotional appeals to the introduction of the speech.
• D) all of the above.
• E) b and c only.

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Definitions:

Retained Earnings

The portion of net income left over for the business after it has paid out dividends to its shareholders, often reinvested in the company.

Trial Balance

A bookkeeping worksheet in which the balances of all ledgers are compiled into debit and credit account column totals that are equal.

Income Statement

A financial statement that shows a company's revenue, expenses, and profit over a specific time period.

Income Statement

A financial statement that reports a company's revenues, expenses, and net income over a specific period.