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MATCHING KEY TERMS AND DEFINITIONS
-The process of testing applicants/employees to determine if they are using illicit substances.
Marginal Revenue
The revenue increase from selling an additional good or service unit.
Competitive Price-searcher
A market condition where firms have some control over pricing because their products are differentiated, but they must still consider competitors' prices in their pricing strategy.
Retail Selling
The process of selling goods or services directly to consumers through various channels, such as stores, online platforms, or by phone.
Product Differentiation
The practice of distinguishing a product or service from others, to make it more attractive to a particular target market.
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