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question 30

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Replace the ? by < or >.
--6 ? -5


Definitions:

Cannibalization

The detrimental impact on sales of a product due to the introduction of a similar product by the same company.

Tiffany/Walmart Strategy

A business approach that contrasts high-end, premium products and services (Tiffany) with low-cost, high-volume goods (Walmart), targeting different market segments.

High-End Segments

Market segments composed of consumers who purchase luxury or premium products and services.

Low-End Segments

Market segments that target price-sensitive consumers by offering products with fewer features or lower quality at a reduced price.

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